Victory
Sentiment · external demand

Signals

Real-time sentiment and external demand signals, layered onto your ad performance.

Demo data
Sentiment index
70
avg across active social feeds
Social volume
32k
mentions, posts & comments
External feeds
6
auto-ingested demand sources
Demand tailwinds
3/6
3 pushing up · 3 down
Social signals · real-time sentiment
News & Press

Breaking coverage, brand mentions, and competitor moves from 50k+ sources

Sentiment72
1.2k mentions 9%
X / Twitter

Trending conversations, hashtags, and sentiment around your brand and category

Sentiment68
8.4k posts 34%
Social Comments

Instagram, TikTok, YouTube — aggregated comment sentiment across all channels

Sentiment61
22k comments 12%
Sentiment by source
0–100 sentiment score · muted bars are paused feeds
70/100 blended
External data signals · auto-ingested demand

Weather, macro, energy, housing, search, and card-spend feeds — layered onto ad performance to predict demand before the sale.

Weather (NWS)

Temperature, precipitation, and regional seasonal demand shifts

−9% outerwear demand (mild)
Auto
Economic (FRED)

Consumer confidence, unemployment, CPI, credit utilization

Confidence −0.3 (softening)
Auto
Energy (EIA)

Gas prices and electricity costs suppressing discretionary spend

−4% discretionary
Auto
Real Estate (MLS)

Home sales velocity and mortgage rates driving nesting behavior

+6% home & kitchen
Auto
Search Trends

Google Trends category demand signals — early purchase intent

+27% "running shoes"
Auto
Card Transactions

Anonymized card spend by category — real demand, ahead of the sale

+11% category spend
Auto